Analysing the Confederations Cup Media Exposure
Wadim Schreiner shares with us how the international media reported on the 2009 FIFA Confederations Cup.
- Overall we had positive exposure internationally
- All media seemed to be “suprised” by construction workers’ strikes
- Coverage about SA overall is positive
- Local and international media differ in opinion on South Africa
- around the issues o safety, transport, accommodation and African support, the international media is more negative than positive
- Wrote to organisations, social situation, nations support and host team the international media seems to be positive.
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